Account Executive

ROLE
Responsible for generating local revenue, ensuring all financial goals are being exceeded, while developing and maintaining relationships with agencies and clients.

RESPONSIBILITIES
·The ability to develop and maintain direct relationships with agencies and clients to promote stations image and perception
·The ability to identify needs of advertisers and prepare custom sales presentations
·Consult with sales management on present opportunities and specific needs of clients
·Develop and create new programs to maximize revenue from existing clients
·Constantly developing new business revenue streams
·Maintaining a customer friendly attitude and dedication to customer needs
·Employees must also be prepared with all information including last years budget, last years share, this year’s budget, targeted share dayparts used or any other historical or present information that sales management requires to make sound business decisions
REQUIREMENTS
REQUIREMENTS/QUALIFICATIONS
A bachelor’s degree in advertising or marketing or equivalent related experience. Requires analytical and technical skills to analyze specific sales situations. Must demonstrate effective recognition, oral and written communication skills to influence external contacts. Requires one to three years of sales experience with a prior radio or television background preferred.

Interested candidates please forward a resume to Human Resources Dept.
WLVI-TV, 75 Morrissey Blvd., Boston, MA 02125 or fax to 617-265-2538.

WLVI-TV is a Tribune Broadcast Station and an Equal Opportunity Employer.