Seminar Manager

DISCUS DENTAL, INC.
Founded just 12 years ago, Los Angeles-based Discus Dental, Inc. is a leader in the marketing and worldwide distribution of premium clinical and aesthetic products to dental professionals and providing leading-edge oral care products directly to consumers. The Company also provides state of the art practice management software, practice building tools and services, and expert industry training for the dental community.Our mission is to increase and dominate market share in our existing product lines and to compete in additional markets with the same intent to dominate. We continue to grow our business throughout regions in North and South America, Europe, Asia, and the Middle East. It is an exciting time for us and we welcome qualified, diverse, enthusiastic professionals that can partner with us to take the company yet to another level!Our success is founded on:
o Strategic development of unique dental productso Sophisticated and aggressive marketing campaignso Commitment to customer serviceo Commitment to the integrity of employees and passion about being part of something great
SUMMARY OF ROLE – Seminar ManagerThe Seminar Manager provides strategy, direction, and is responsible for the implementation of seminars and events. The manager will work with the business unit owners to determine the scope and theme of the seminar, along with sales goals. The seminar manager will determine content for the seminars and hire the speakers and gain the necessary approvals for their presentations. The seminar manager will be responsible for all the logistics for each seminar, including: finding a location, arranging all the travel for presenters and team, ensuring the equipment and product is delivered to the venue, registration of the participants, continuing education code delivery, all event logistics and budget, and seminar sales and reports. In short, the seminar manager is the sole decision maker for this segment of the business.
ESSENTIAL DUTIES AND RESPONSIBILITIES
o Print and production of trade advertisement, direct mail, and catalogs
o Work closely with the various business unit owners to develop marketing campaigns to advertise the seminars and generate sales.o Develop concepts, create print requests, and work closely with the graphics department to develop direct mail pieces, print ads, and other collateral material.
o Inventory Manager for all materials and supplies required at seminars.
o Responsible for manufacturing, assembly, and inventory control of materials required at seminars.
o Responsible for shipment of goods to/from each seminar.
o Complete P&L responsibility.
o Responsible for gathering all costing information such as purchase orders, invoices, receipt of deliveries for marketing initiatives in order to properly prepare profit and loss analysis.
o Formatting and maintenance of reports required to monitor and gauge efficacy of marketing initiatives such as response rates, purchase rates, and conversion ratios.
o Evaluating the data to set prices and change marketing strategies to maintain profitability of the seminar program.
o Provides ongoing sales direction and support for the promotion and sale of seminars.
o Manages internal sales promotion and prices
o Oversees the registration process and ensures that registrations are handled properly.
o Will develop and administer a web-based event management software program that processes registrations.
o Responsible for the planning and execution of all seminar logistics. These include, but are not limited to venue selection, travel logistics, staff management, preparing all banquet event orders with the venue, audio visual, presentation support, registration and on-site check in, speaker host, invoice and expense reconciliation, and reports.o Develops pre-event budget and provides post-event analysis.
o Provides on-site support as a key member of the event management team.
o Leads the department and oversees internal operations.
o Develops sales process for seminar products and ensures that sales are properly handled through company’s enterprise resource planning system.
o Manages and maintains a file system for key thought leaders and industry speakers.
o Cross train with Tradeshow manager to provide back up and support for the team.
o Manage the speakers and lectures for the annual Extravaganza program.
REQUIREMENTS
QUALIFICATIONS
To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.MEETING PLANNINGExperience in planning and implementation marketing events and seminars.EDUCATION and EXPERIENCE
Bachelor’s degree (B.A. or B.S.) or equivalent or equivalent work experience with relevant skills in event planning and seminar coordination.ADDITIONAL INFORMATIONThis person must have strong computer skills in Microsoft Word, PowerPoint and Excel.
FOR CONSIDERATIONQualified candidates please submit your resume and salary history in a Word document with the code sm-dg-cb-cc in the subject line.
Thank you for your interest in Discus Dental, Inc. For more information about us please visit our website at www.DiscusDental.com.