Marketing Director

Marketing Director LB prof. theatre, FT, exp., self-motivated, organized, strong computer/communication skills, strategic planning & implementation. 4-year degree. Salary DOE. E-mail letter, resume, salary history: [Click here for email] or fax: 562-436-7895 Los Angeles Times 2006-09-15

Job Description Below:

Position title: Marketing Director
Reports to: Artistic Producing Director and General Manager

General Description
Responsible for providing organization, strategy planning and implementation of all marketing activities including but not limited to subscription/sales campaigns, group sales, special events, and promotions with major goals of increasing sales, enhancing the image of the theatre, and expanding awareness. Must be able to work as a one-person show (with some assistance). Responsibilities include but are not limited to:
•planning and executing subscription and single ticket campaigns, corporate sponsorships, media buys, production and distribution of all marketing materials
•writing/updating annual marketing plan, action plan
•Giving input to marketing budget
•Setting goals for season and each project
•Developing timelines and plans of action for season and each project (including productions, special events, and outreach) that include a full range of marketing tactics to achieve objectives
•working with the Artistic Director and General Manager in designing, implementing, maintaining, and distributing printed materials, flyers, brochures, newsletters, programs, and other collateral information
•developing and implementing e-mail marketing campaigns, web site updates, and special promotions
•developing new marketing strategies to enhance earned revenue potential in a fast developing Long Beach market
•serving as a staff liaison to the Board Audience Development Committee consisting of high level public relations executives
•maintaining marketing files in computer to accurately describe project progress and maintain any databases associated with your work
•attending various relevant meetings and act as a representative of the company
•creating partnerships and sponsorships in the community with other organizations, corporations, etc.
•protecting the proprietary nature of the work performed and the records generated

Qualified applicant will be a highly organized self-starter. Excellent oral and written communication with strong computer skills needed and an ability to manage part time staff and volunteers as required. Computer graphics experience a plus. Four-year degree and knowledge of arts, education and theatre is preferred. 3 to 5 years of experience with increasing levels of responsibility in arts marketing. Some weekends/evening work at the theatre required. Salary commensurate with education/experience + benefits.

ICT is an equal opportunity employer. Send or e-mail letter, resume, and salary history to caryn desai, General Manager, International City Theatre, One World Trade Center, P. O. Box 32069, Long Beach, CA 90832-2069. [Click here for email]










Source - Los Angeles Times
REQUIREMENTS
Please refer to the Job Description to view the requirements for this job