Director of Account Marketing

Responsibilities:
Analyzes markets, including demographic analysis, secondary market research, competitor positioning, target market segmentations, product portfolio prioritization; includes querying and analyzing large data sets.
Develops strategic market differentiators and competitive advantages for service/product line positioning; recommends target market segments, audiences and channels for profitable growth; develops and maintains favorable relationships with new and existing clients.
Develops tactical Marketing Work Plans (including market budget) for service/product line to meet program goals and objectives.
Maintains account management software; produces month end reports, and completion of marketing projects and assignments.
Provides excellent customer service through the act of a liaison between customers and the Company.
REQUIREMENTS
Bachelor's degree strongly preferred; equivalent combination of education and experience may be substituted in lieu of degree.
10 years Marketing, Advertising, or related experience required.
Must have excellent presentation and proposal writing skills; strong communication, problem solving, and creative thinking skills; familiarity with technical products and industries, ability to learn new technologies; must be able to work independently in building their own client portfolio.