Community Development Manager-Palm Beach
About Education Station:
Education Station is the nation’s leading provider of high-quality K-12 supplemental instructional programs, partnering with schools and school districts to establish customized learning programs designed to improve student achievement. Education Station programs include supplemental reading and math instruction, individualized special education programs, summer school instruction and supplemental educational services required under the No Child Left Behind Act. Catapult Learning, a division of Educate, Inc. currently operates Education Station. Educate, Inc, the parent company, has announced its intention to sell Education Station, which will position the brand as an independent educational services company.Our Mission and Culture:
Our mission is to be the preferred partner of schools, school districts, community organizations and families, providing research-based educational and support services designed to improve student achievement. Our leaders share our sense of mission and are driven by the desire to improve the lives of at-risk children through education. Education Station is committed to providing our leadership with the resources and professional development needed to fulfill our mission; they are rewarded by achieving educational and economic goals, and, ultimately, through the positive social impact they make through their work.The role is responsible for the design and successful execution of marketing programs, which promote Catapult’s Education Station tutoring programs that are funded by No Child Left Behind (NCLB).Marketing programs may take a variety of forms but all are focused on student enrollment, attendance and retention. The Manager’s primary responsibility will be networking and outreach to school Principals to secure location sites for Catapult’s instructional programs, to drive student sign-up activities, and to maximize student enrollment and attendance. Success will be measured by meeting forecasted student enrollment and attendance metrics.Responsibilities include, but are not limited to:
Develop and maintain a community outreach campaign to support marketing objectives.
Manage the entire community outreach process from start to finish including the development of marketing events and campaigns with a goal of maximizing student participation.
Act as liaison with local education organizations, faith-based organizations, schools, and community centers to promote Catapult’s role as a supplemental services provider under NCLB.
Plan and execute marketing programs to identify, educate, and motivate prospective customers
Create and manage the budget of events, staff and programs
Work closely with the regional operations team and with corporate marketing to meet and exceed marketing goals
Define, measure and report on event and program success metrics
Establish effective relationships with internal and external constituents to include: students, parents, teachers, school administration and community leaders
Ensure high attendance rates among enrolled students by designing incentive programs in conjunction with the Catapult marketing department
REQUIREMENTS
Accredited college degree required with 5 years related work/industry experience
BA/BS in Business, Marketing, Communications or Management preferred
Exposure to the Education industry within the area preferred
Experience with community outreach and mobilization, grass-roots organizing or political campaigning strongly preferred
Successful event planning and vendor management experience required
Knowledge of marketing mix activities
Strong project and budget management skills essential
Bilingual preferred
We offer a competitive compensation and benefits package. We are proud to be an Equal Opportunity Employer.
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