Channel Marketing Manager / Director

Imation is the only company in the world solely focused on the development, manufacture and supply of removable data storage products spanning the four pillars of magnetic, optical, flash and removable hard disk storage. In addition to the Imation brand, Imation's global brand portfolio includes the Memorex brand, one of the most widely recognized names in the consumer electronics industry, famous for the slogan, "Is it live or is it Memorex?".

We value diversity within our organization and reward employees for creativity. Imation recruits imaginative people to drive our imaginative solutions. We are seeking an experienced Channel Marketing Manager / Director to drive the channel strategy, manage channel conflict, lead channel communications and manage budget for TPR’s, MIR”s and all PCATS for all accounts. This individual will manage a Channel Marketing Team. You will drive efforts to profitably sell, position and manage Imation and Memorex brands.

Core Responsibilities:

Drive and deliver all merchandising and POG initiatives

Account opportunity analysis with finance & sales teams

Strategic involvement in all key account strategy bids and projects

Management of shippers, end caps and incremental placement opportunities (analysis and execution)

Responsible for all channel related product and brand messaging

Member of the Executive product review team (product opportunities & new product scope)

Develop and manage key external relationships

Maintain key internal relationships

Develop all key sales presentations

Manage account “category captain” activities
REQUIREMENTS
The qualified candidate will have 10 + years of experience in a B2C environment. Demonstrated experience in the following:

Demonstrated experience in Consumer Packaging, Retail environments.

Experience Marketing Consumer Products

Technology knowledge / Media experience

Business & Financial Acumen

Influence Management

Excellent written and verbal communication

Strategic Thinking

Management

Join Memorex, the Consumer Brand of Imation Team! Be a part of the exciting new partnership!