Senior Database Analyst

Orlando Sentinel Communications is seeking candidates for:

Senior Database Analyst

Responsible for business development, needs analysis, account planning and product evaluation for Sentinel Direct’s clients using database marketing to drive direct mail results. Also responsible for identifying new clients and working with other sales team members to meet the database revenue goals and the overall quarterly and annual revenue and profit goals of Sentinel Direct.
REQUIREMENTS
•2 – 3 years in a business development or account management position, senior data analyst or account executive;

•Prior experience in selling research and analytical services for clients doing direct mail

•3 – 5 years hands-on experience as a marketing/database analyst using mathematical/statistical methods in marketing and business applications, research data/information access retrieval and interpretation with heavy client and prospect contact

•Strong skills in the areas of market analysis, market segmentation, problem solving and organization, strategic planning and project management skills needed; detail oriented with flexibility and interpersonal skills in order to work with different people under the pressure of multiple project deadlines;

•Excellent oral and written communication skills; experience presenting and reporting data to large groups of people, as well as some knowledge of secondary research methods;

•Knowledge of current technologies and tools used by analyst to prepare marketing recommendations; understanding of software assessment methods and return-on-investment with respect to various marketing approaches; ability to create and use queries as well as create database reports based on tables or queries, convert data from one file format to another;

•Working knowledge of Microsoft Access; database experience with an understanding of research, direct mail advertising and promotional concepts; undergraduate degree in Mathematics, Marketing, Statistics, Social Sciences or equivalent related experience; Master’s degree preferred. Bilingual skills a plus.

We offer a work environment that includes business casual dress, 24-hour Learning Center, computer-based training, on-site cafeteria, exercise facility and much more.

For consideration of this position, please submit your resume to: [Click here for email]

Please reference Source Code: CB-SDA-SG

Orlando Sentinel Communications
Employment Center
633 N. Orange Ave.
Orlando, FL 32801

EOE
Drug Free Workplace