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Senior Marketing Associate - Analytic Modeling
| Details |
Country: USA
Location: Riverwoods IL
Total applied: 40
Location:US-IL-Riverwoods
Base Pay:N/A
Commission:
$0.00Employee Type:Full-Time Employee
Industry:Banking - Financial Services
Manages Others:no |
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Senior Marketing Associate - Analytic Modeling
Responsible for designing and conducting complex statistical modeling and business analysis projects using appropriate internal and external data sources. Work with clients (e.g., Management, Acquisitions, TM and others) to give analytical advice and interpret results.
RESPONSIBILITIESAcquisition Modeling - Design, develop, backtest and implement statistical models for account acquisition. Work closely with Acquisition and TM clients to assure understanding, acceptance and ongoing benefits. Provide quality control for all internally and externally developed modelsStatistical Analysis - Perform complex business and statistical analyses to support effective decision-making as it applies to target marketing, customer segmentation, and evaluation of marketing programs.Test Design - Create test designs for acquisition. Analyze results and provide insights and recommendation for business partners.Statistical Consultant - Advise management, clients, and other business partners on the effective use of analytical methodologies, particularly those related to statistics and modeling. Import new analytical methodologies into the company to promote continuous improvement of business results. Provide specific expertise in the areas of acceptable sample sizes and systematic price testing. REQUIREMENTS
REQUIRED SKILLS:
Master¦s degree in Statistics, Quantitative Management, Econometrics, etc. Demonstrated ability to effectively apply and manage statistical techniques in a business setting.1-2 years of experience, preferably within the credit card, financial services or direct mail/marketing industries. A strong, demonstrated background in applied statistical analysis, specifically in modeling and target marketing applications, research design and analysis
Proficient with SAS or other statistical software and analytical tools, preferably in UNIX and PC environments. Should have general knowledge of marketing and finance.Excellent written and oral communication skills. Able to communicate complex technical ideas in a simple, straightforward way.
DESIRED SKILLS:
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