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Manager, Investor Channel Marketing
| Details |
Country: USA
Location: New York NY
Total applied: 40
Location:US-NY-New York
Base Pay:N/A
Commission:
$0.00Employee Type:Full-Time Employee
Industry:Banking - Financial Services
Manages Others:no |
|
Manager, Investor Channel Marketing
The Manager, Investor Channel Marketing will work on the marketing team handling new customer, product and channel marketing for Main Street and Mass Affluent customers and report to the Senior Manager Investor Marketing. Knowledge of products including mutual funds, ETFs, retirement IRAb
SPAN></P
>Develop and refresh campaigns on demand to support retention and asset consolidation among Mass Affluent (MA) customers and upsellf of MainstreetIdentify offers and prioritize leads for all campaignsRefine results tracking and reporting on all campaigns
Events ManagementPlan, execute and evaluate events such as grand openings, seminars, client dinners and trade shows for E*TRADE retail sales channelsDevelop and maintain all sales tools such as communication templates, collateral, presentations and proposals for the branchBranch merchandisingSupport to sales teams such as presentation development, local advertising placement and promotion development
Channel marketingdevelop test plans and applying learnings from direct mail, e-mail and online advertising campaigns
Competitive positioning<DIV style="mso-element: frame; mso-element-frame-hspace: 9.0pt; mso-element-wrap: around; mso-element-anchor-vertical: paragraph; mso-element-anchor-horizontal: margin; mso-element-top: 22.85pt; mso-height-rule: exactly"><TBODY>Analyses, rankings</TBODY></TABLE>
REQUIREMENTS
<DIV style="mso-element: frame; mso-element-frame-hspace: 9.0pt; mso-element-wrap: around; mso-element-anchor-vertical: paragraph; mso-element-anchor-horizontal: margin; mso-element-top: 22.85pt; mso-height-rule: exactly"><DIV style="mso-element: frame; mso-element-frame-hspace: 9.0pt; mso-element-wrap: around; mso-element-anchor-vertical: paragraph; mso-element-anchor-horizontal: margin; mso-element-top: 22.85pt; mso-height-rule: exactly"> Ideally has experience in:<DIV style="mso-element: frame; mso-element-frame-hspace: 9.0pt; mso-element-wrap: around; mso-element-anchor-vertical: paragraph; mso-element-anchor-horizontal: margin; mso-element-top: 22.85pt; mso-height-rule: exactly"><TBODY>
Financial services marketing
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