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VP or Director - Strategic Business Analysis
| Details |
Country: USA
Location: Dallas TX
Total applied: 40
Location:US-TX-Dallas
Base Pay:$100,000 - $105,000/Year
Commission:
$0.00Employee Type:Full-Time Employee
Industry:Sales - Marketing
Manages Others:no |
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VP or Director - Strategic Business Analysis
Manager of Statistical Modeling
Texas Energy Company is looking for a Manager of Statistical Modeling to design, develop, and execute key quantitative projects to increase retention, acquisition, renewal, and winback efficiency & effectiveness.
Responsibilities
* Analyzing massive amounts of customer data and associated predictive variables.
* Applying a wide variety of advanced statistical, mathematical, operations research, and market research techniques to complicated processes for modeling, forecasting, profiling, and other complex analytical problems.
* Managing and developing at least one direct report.
* Providing leadership in developing and executing multivariate predictive modeling relative to current and prospective customers.
* Performing comprehensive campaign performance evaluations including: profiling responders & non-responders, calculating channel effectiveness, determining overall campaign profitability, and developing response models on acquisition, retention, winback and renewal campaign results.
REQUIREMENTS
Requirements
* Experience in campaign test design by utilizing experimental design / test cell design techniques to evaluate various marketing channel strategies, commodity and non-commodity products, incentives, and price points.
* BS or MS degrees in quantitative fields (math, engineering, statistics, econometrics, etc.)
* 5+ years work-related experience (database marketing, statistical modeling, decision analytics, etc.)
* Very strong SAS (PC & Unix), multivariate modeling / survival analysis / decision trees / cluster analysis / etc skills.
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