VP Business Development

Position Title: VP Business Development
Start Date: Immediate
Reports To: SVPLocation: NYCIEG — a subsidiary of WPP/Group M and the driving force in the sponsorship industry — has an opening for a Vice President of Business Development in NYC.Job Summary
The Vice President of Business Development will be responsible for strengthening client relationships, supporting growth initiatives and entering new markets, communicating IEG’s products and services to client leads within WPP/Group M companies and placing IEG within the decision set of major sponsorship initiatives throughout North America.
Responsibilities:
In this role you will:•Develop meaningful business relationships with WPP/Group M Agencies and their clients
•Apply knowledge of the sponsorship industry and market trends to identify key prospects and obtain meetings with key decision makers•Generate new business through participation in new business pitches and targeted meetings with WPP/Group M Agency clients and others•Understand sponsorship issues within the context of the entire marketing mix and reasons for engaging IEG with each prospect
•Apply knowledge of IEG competitive differentiators in sales situations and be responsible for closing new business•Identify new and relevant product/service offerings and or marketing opportunities for the agencies and their clients
•Be responsible for keeping IEG top of mind at the agency level as the “go to” company for strategic counsel, competitive intelligence and analytics in the area of sponsorship and strategic alliances
•Write compelling, tailored proposals•Demonstrate superior presentation skills
Benefits
We offer an attractive benefits package including competitive salary plus health benefits and a 401(K) plan. IEG is an equal opportunity employer.To apply:Please submit your resume, salary history and brief introductory letter to [Click here for email]
About IEGIEG is the world’s leading information services and advisory firm on corporate sponsorship dedicated to helping companies (“sponsors”) and organizations (“properties” or “rightsholders”) maximize returns and accelerate growth through strategic alliances.
Since 1982, IEG has been recognized as the definitive source for objective sponsorship thought leadership. IEG neither sells nor buys sponsorship. Rather, IEG provides clients with a range of products and services required to buy, sell and exploit sponsorship marketing most effectively and efficiently. IEG products and services include IEG Advisory and Valuation Services, IEG Research, IEG Sponsorship Report and IEG Events and Conferences.IEG was built upon a solid foundation of quality information, research and counsel collected, analyzed and delivered by an elite group of sponsorship practitioners, market research experts and seasoned sponsorship strategists. For more than 20 years, IEG has delivered growth and business building results for clients across numerous industries (e.g., telecom, financial services, package delivery, apparel, packaged goods, beer, etc.) and sectors (e.g. sports, arts, entertainment, causes and events). Integral to our success is our unparalleled understanding of sponsorship marketing and how it can drive value for both buyers and sellers of sponsorship. Our work with industry leading corporations includes: Avis, Canon, ChevronTexaco, Corona, GM, HSBC Bank, IBM, Jim Beam, JPMorgan Chase, Kodak, Kraft Foods, Nissan, Pfizer, T.J. Maxx and Verizon Wireless, to name a few. A small sample of IEG Advisory Service property clients include: NFL, Kennedy Center, World Wildlife Fund, FIFA World Cup, American Diabetes Association, General Growth Properties, Cirque du Soleil, NCAA and Tropicana Resorts.IEG Advisory Service for Corporate Sponsors focuses on bringing accountability to the discipline of sponsorship. We create custom Evaluation Models to determine what to sponsor, Valuation Models to determine what it is worth and ROI Models to determine what it produced. We also do competitive intelligence, showing how sponsorship spending compares to others in the category as well as custom training on sponsorship best practices and tools like leveraging menus.
IEG has delivered solutions to more than 1,000 clients in North America, South America, Europe and Asia. IEG currently has over 50 employees.In April 2006 IEG was acquired by WPP Group M that houses the media buying companies of MindShare, Mediaedge, MediaCom and Maxxus.About WPPWPP (NASDAQ: WPPGY) is one of the world's leading communications services groups, providing national, multinational and global clients with advertising; media investment management; information, insight & consultancy; public relations & public affairs; branding & identity, healthcare and specialist communications. Our worldwide companies include JWT, Ogilvy & Mather Worldwide, Y&R, Grey Worldwide, Bates Asia, MindShare, MediaCom, Mediaedge:cia, Millward Brown, Research International, Kantar Media Research, OgilvyOne Worldwide, Wunderman, 141 Worldwide, Hill & Knowlton, Ogilvy Public Relations Worldwide, Burson-Marsteller, Cohn & Wolfe, CommonHealth, Sudler & Hennessey, Ogilvy Healthworld, Enterprise IG, Landor and Fitch among others.
Our companies provide communications services to clients worldwide including more than 330 of the Fortune Global 500; over one-half of the NASDAQ 100 and over 30 of the Fortune e-50. We work with over 330 clients in three or more disciplines; more than 130 clients in four disciplines and over 100 clients in six or more countries. Collectively, WPP employs more than 91,000 people in 2,000 offices in 106 countries.
REQUIREMENTS
Skills/Qualifications:•Minimum ten years' sales experience with several years successfully selling consulting services to senior-level executives
•Proven track record of developing and closing new account business and meeting sales objectives
•Sponsorship industry and subject-matter expertise
•Experience navigating the agency world•Strong time management and organizational skills
•Strong verbal and presentation skills
•Proficiency in MS Word/Excel/PowerPoint and Outlook
•Ability to work independently and deal effectively with others, both internally and externally