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Media Director
| Details |
Country: USA
Location: Somerset Corporate Center, Bridgewater NJ
Total applied: 33
Location:US-NJ-Somerset Corporate Center, Bridgewater
Base Pay:N/A
Commission:
$0.00Employee Type:Full-Time Employee
Industry:Pharmaceutical
Manages Others:no |
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Media Director
Sanofi-Synthelabo and Aventis Pharmaceuticals, part of the sanofi-aventis Group are facing the future and leading the way as the 3rd largest pharmaceutical company in the world and number 1 in Europe. Backed by a world-class R&D organization, sanofi-aventis is developing leading positions in seven therapeutic areas: cardiovascular disease, thrombosis, oncology, diabetes, central nervous system, internal medicine, and vaccines.Embrace this opportunity to join a diverse and talented group of individuals championed to take on innovation and change in our rapidly expanding organization.Responsible for the planning and implementation of s-a consumer media planning and buying activities for portfolio of brands in on and off line consumer media space. Reporting into consumer marketing group AVP, responsibilities include:
. Provide media planning and buying direction to brand teams
. Communicate s-a media planning and buying direction to external agencies
. Provide guidance to the brand teams on most effective and appropriate media and buying strategies
. Provide high quality, effective and efficient consumer media plans and buying activities
. Oversee implementation of all consumer media plans and buying activities
. Accomplish responsibilities in a fiscally responsible fashion working within departmental budgetary restrictions
. Provide multidimensional media technical expertise
. Facilitate multi-dimensional approach to media planning
. Introduce new media approaches and technology to the table
. Ensure all ethical, legal and regulatory requirements and standards on all media practices are adhered to
. Function as Consumer Marketing Group in-house technical expert on media planning and buying activities
REQUIREMENTS
. Bachelor's Degree
. Extensive media planning and buying experience in on and off-line capacities.
. Ability to assess general advertising plans and lead generation plans.
. Demonstrated ability to drive efficiency and effectiveness of plans.
. Versed in new media landscape and demonstrated ability to bring new technology solutions to the table.
. Strong leadership skill, presentation skills, innovative thinker, business minded, ability to adapt the media landscape to business building solutions.
. 10+ years experience in a media capacity with experience in (general advertising, Print, on-line and lead generation.
. Client or agency experience welcome.
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Biotech 
