SEO/Network Traffic Analyst

First Advantage Corporation (NASDAQ: FADV) combines industry expertise with information to create products and services that organizations worldwide use to make smarter business decisions. First Advantage is a leading provider of consumer credit information in the mortgage, automotive and sub-prime markets; business credit information in the transportation industry; lead generation services; motor vehicle record reports; supply chain security consulting; employment background verifications; occupational health services; applicant tracking systems; recruiting solutions; skills assessments; business tax consulting services; insurance fraud, corporate and litigation investigations; surveillance; computer forensics; electronic discovery; data recovery; due diligence reporting; resident screening; property management software; renters insurance and consumer location services. First Advantage ranks among the top three companies in all of its major business lines. First Advantage is headquartered in St. Petersburg, Fla., and has more than 3,800 employees in offices throughout the United States and abroad. More information about First Advantage can be found at www.FADV.com
First Advantage Corporation - A World of Solutions

The Online Search Marketing Manager will be responsible for setup, creation and execution of pay per click advertising campaigns run through Google and Yahoo Search Marketing. You will be responsible for the keyword generation of these campaigns and will be required to analyze and optimize the advertising campaigns based of individual campaign reports.
Applicant must be confident in analyzing and acting upon marketing data.

Managing in-house pay per click advertising campaigns with Google and Overture.
Working with in-house web properties to create keyword profiles, optimize all facets of websites for better placement and conversion, and analyze reporting to further optimize our advertising campaigns.

In short, the goal is to increase search engine exposure across dozens of domains to generate a larger volume of leads and sales.

First Advantage Corporation is an Equal Opportunity/Affirmative Action employer committed to diversity in our workforce. We are dedicated to attracting and retaining the best-qualified people available, without regard to race, color, religion, national origin, gender, sexual orientation, age, disability or status as a veteran of the Armed Forces.
REQUIREMENTS
Command of the English language
Strong ability to communicate verbally
Ability to manage PPC campaigns
Ability to do keyword research as well as grow the volume of effective keywords in a campaign.
Ability to analyze PPC campaigns and come up with strategic plans on how to grow the campaigns volume and profitability.